In today’s world, we can clearly state that the internet is the most powerful thing to do business. From searching for a business idea to using google domains to have a unique name to getting business visibility on Google, people use Google everything in between.
Google has become almost every aspect of life and not a single day goes by when you don’t use the internet without google.
Having said that, in this article, we will be giving you info about how you can use google for your business. We will be doing that through the platforms and products Google has availed.
Blogger
Blogger is a free blogging platform and the ability doesn’t get limit to it. You can make a website for your Company, and let people know about it.
Doing this gives you great ability to make the website visible to people through marketing. One can also opt paid marketing or through SEO.
On blogger, you can create your company blog for free and publish relevant content to get more people on the platform and let them know about the business. You can also update the content on regular intervals so that your content remains relevant as per the new trends in technology.
Ways to market business with a website for free
- SEO
- Social Media Publishing
- Content marketing
- Directory Listing
- Online Community
- Google Maps
Ways to market business with a website for with paid advertising
- Search Ads
- Social Media Marketing
- Directory Listing Featured
- Paid PR Marketing
Using the above marketing mediums you can easily let the people know about your brand or the product and services company offers. You can access a large population through the Internet. You don’t have to spend so much money on adverting and human labor as it was a big need before 2,000.
Free marketing ways like SEO can give you a good ranking for your website on search engines like Google which gets visible to the people searching for similar products and services online and you get free customers without having a big budget.
Google Page Insight
Using this tool, You and your developer can make your website performance and load time score better. There can be a lot of websites with a similar business like yours and getting rank higher can be tough. Having a fast website not just opens the door to get more visitors on the website but also to get more conversion while doing paid marketing.
Google Analytics
Google analytics can help you improve your website- Google analytics is a powerful device they can show you the number of links you and on different pages of your website, and how you did find your website. They also show you the geographical location from where the maximum hits are coming. This way they show you where you are the best and where you need to work.
If you can write and share information about the problems where your business can fit to solve the problem, it gets more and more customer once get ranked on Google.
Google Hangouts
Google Hangouts is a platform that helps you boost your business communication in the best possible way availing the feature like video call, video conferencing, and community building. One can communicate with the interested people and thus can also talk to them for free. Therefore, Google plus helps you enlarge your business in a very apt manner. Firstly, you can find the people and then you can communicate without any hassle.
Google Data Studio
Google data studio is an amazing data aggregation tool which helps digital marketers and business owners to put all the data and insights in a single page. This makes the old hassle of looking at data on different platforms becomes easy.
G Suite
G Suite is a premium cloud productivity management software which helps business and organization to connect through the internet. G Suite cuts down all the old issues like untimed data synchronization, canonicalization and makes easy to be accessed and shared in a very simple way.
This article focused on the products and service of Google that can help your business in growing online. Hope you liked it, in case we missed any, feel free to write to us. We will fix that in the next update.
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